About Paavan

I'm currently working at an agency called AND Digital.

My role encompasses user research, wireframing, ideation and design, technical analysis, and supporting agile product development.

Before starting at AND Digital, I completed a combined undergraduate and master's degree at the University of Oxford, in Computer Science and Philosophy. I wrote a thesis comparing Schopenhauerian philosophy with ancient Indian philosophy, and graduated top of my year.

One of my side-hustles is that I'm a magician. I've been performing professionally at events, part-time, since 2013. I also speak at conferences, and my most recent talk combines magic and UX.

I've been to three Startup Weekends (and won one!) — and am currently working on a few exciting ideas...

I really enjoy digital illustration, animation, 3D design and printing. You can see some things I've tinkered with and created on my Design Instagram.

I write about design, philosophy, art and magic. You can read some things I've written on my blog.

I also really love gardening.

Employment History

AND Digital

February 2019 — Present


University of Oxford (Hertford College)

October 2013 - June 2018

Combined BA and Masters in Computer Science & Philosophy

First Class (Hons)


UX and analysis


Software incl. but not limited to: Adobe CC, Figma, Maya

My full CV is available here.