About Paavan

I’ve recently founded a company called Sound Off and am working hard on launching it. More on that soon...

Previously I was a product designer at AND Digital. My role involved user research, wireframing, ideation and design, technical analysis, and supporting agile product development.

Before starting at AND Digital, I completed a combined undergraduate and master’s degree at the University of Oxford, in Computer Science and Philosophy.

I’m into illustration, gardening, magic, art, 3d printing, startup culture and writing. I write about these on my blog.

Employment History

Sound Off
August 2020 — Present

AND Digital
February 2019 — August 2020
Digital Product Designer


University of Oxford (Hertford College)
October 2013 — June 2018
Combined BA and Masters in Computer Science & Philosophy
First Class (Hons)


  • User research, both qual. and quant.
  • Responsive UI design
  • Prototyping
  • Public speaking
  • Workshop facilitation
  • Agile WoW / Scrum knowledge (PSM1 certified)
  • Graphic design, motion design and illustration
  • Web programming
  • Basic 3D modelling & animation with Autodesk Maya


  • Wrote a book of essays called VANISH in April 2020 (link)
  • Winner of Startup Weekend Oxford 2019 (link)
  • Winner of 2018 Hoare Prize at Oxford (link)